Visitors browse Xizang's exhibition area during the ninth China International Import Expo in Shanghai. [By Wang Dandan/for chinadaily.com.cn]

One of the pavilion's highlights is a traditional Tibetan incense brand with a history dating back to 1678. Its incense-making craft is recognized as a regional intangible cultural heritage, and the brand has also been designated a China Time-honored Brand, according to the delegation.